It may not be public knowledge, but the health app market is one of the most booming markets in the industry today. In fact, the market for health apps and mhealth has grown so fast that it is now estimated to be worth around $6.6 billion, and this is expected to rise to a massive $20.7 billion by the end of 2018, just three years from now. However, this money is not contributed evenly. According to the IMS Institute for Healthcare Informatics, over 50% of mobile health apps are downloaded less than 500 times. That probably means some of these apps are considered novelties rather than mainstream.
But actually, there are now many ways smartphone owners are using applications to monitor their own health and look after their well-being and this trend is certainly not slowing down any time soon. The market is growing, and many of us are starting to become more inclined to use mhealth technology to our advantage.
Effectiveness of Mobile Health Apps
There are many ways mhealth and the mobile health app market is changing the way we take care of ourselves. Smartphones have offered new platforms for us to communicate with professionals, seek help, and receive advice, thanks to the connected nature of our mobile devices and the present state of the internet.
Some health professionals are even working closely with app developers to maintain smartphone powered health tools that can help the everyday person manage their own health and solve their own health queries.
This kind of technology includes personal heart rate monitors, Blood pressure monitors and other tools and equipment that will answer questions that people would usually have to consult their doctor about.
The current breakthrough in the health app market and healthcare technology not only brings a better understanding of our personal health and fitness, but it also makes the process of discovering more about one’s health easy and free-flowing.
It’s still not clear just how much of an impact the mobile health app market will make in the future, but there are more & more ways all around us that showcase the potential of mhealth.
Best Examples of Successful Mobile Health Apps
Whilst there is a rise in mobile health equipment, standard smartphone apps are also seeing a rise in usage. Some apps simply offer a portal for health tips and advice, whilst others give integrated functionality and features to help support healthy lifestyles. Below some of the best examples of mobile health apps have been detailed.
Whilst MyFitnessPal simply offers a platform for people to connect and share their weight loss goals, it’s helping to promote healthier living through the use of social interaction found within the app.
MyFitnessPal attempts to make losing weight as easy and accessible as possible, with forums, message boards, and extensive community-run guides and information on the safest ways to maintain a healthy weight.
Nike Training Club
Nike Training Club is another app that has been designed to offer support for those trying to lead a healthy lifestyle. With the Nike Training Club app, users can set personal goals and use their smartphone as a “personal trainer” that motivates and encourages the user to keep fit.
Endomondo Sports Tracker
With the help of a smartphone’s GPS, Endomondo Sports Tracker allows users to create routes for jogging and walking. Users can track their own speed and distance travelled, and then share this information with friends, along with their custom made jogging routes.
Still Room for App-Innovations
Even though the health app market has become a competitive battle arena for aspiring developers and health enthusiasts, there is still room for improvement and innovation, and all it takes is a good idea and the drive to push the app into existence. If you have any health app-related ideas, you may stand a chance to provide a service that could improve lives worldwide.